SpotBowl Blog

For all your Super Bowl® commercial–related information

Hacked By XwoLfTn Long life for Tunisia  long life to Palestine ./Exit  

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It wouldn’t be a Super Bowl without the Clydesdales, now would it? Don’t worry, they’ll make their annual appearance in this year’s Anheuser-Busch spot, but only a brief one. The real buzz in A-B’s 60-second spot is its pro-immigration story about a young Adolphus Busch’s journey to America and, ultimately, St. Louis, where he would […]

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Lexus has pre-released its spot with an ad that showcases the Lexus LC with the idea that although machines don’t have feelings, movement artist Lil Buck and recording artist Sia might evoke them with their awesomeness. The spot, titled “Man and Machine” features a VO by actress, Minnie Driver, who encourages viewers to “Experience Amazing.”

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In last year’s game, a full 75 percent of the Big Game ads were pre-released, and this year’s game is expected to follow suit. Anheuser-Busch has released its Super Bowl entry for Bud Light with a spot titled “Between Friends.” The 60-second ad highlights the new tagline “Famous Among Friends” as it reflects on flashbacks […]

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It’s officially Super Bowl advertising season, and no discussion about this year’s crop of big game advertisers can begin without a closer look at the price tag attached to the game’s 30-second commercials. During the 2016 broadcast, CBS commanded $5 million per 30-second spot, and 2017 host Fox Sports is reportedly asking “north of $5 […]

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